Content Creation and Management
As we mentioned before, Web design is just one of the three pillars of a well-constructed website; this design is applied by developers resulting in the skeleton of the website. But they also need content to fill that skeleton and attract users to your products or services.
This is what we know as content creation and content management. Once your website looks good enough for users to stay, this content is what they will put their attention into. If the content is not readable, boring or just too much text, users will also abandon.
Any SEO expert knows that search engines look for valuable content in websites, so this is exactly what content creation is about. What your possible customers read on your site must be relevant, valuable and consistent information regarding what you have to offer to them.
This seems simple but creating good content implies knowing your audience, studying keywords, being familiar with social media trends and a good use of language. Once this content is created by a professional content creator, then the developer creates the management system to put the content to work, just as he does with the design.
Once the management system is created and the content available, you’ll receive full access and control of all the aspects of your website; documents, design, content publishing, etc.